Basic Things to Know by SEO Professionals
You probably do not know that SEO is in great demand, so many people are changing their careers and are moving towards SEO. Many people call themselves SEO experts, but do you know how to become an SEO expert? A SEO expert should know few things and they are as follows…
HTML language:
As a SEO expert you must know the HTML, as it is necessary that you must know that how the search engines are reading your code.
CSS language:
It is not necessary that you have to be a CSS expert. In CSS you have to know that how to style the heading in your day-to-day life work.
Web development/ web designing:
As a SEO expert you must know how to design and development a website. It is not necessary that you get a diploma or degree in web development and designing you only have to know the basic knowledge about it.
Working of Search Engines:
For a SEO expert you must know how the search engines rank their pages. The SEO experts have to scrutinize, cram and analysis it till you know how the working of the search engine takes place.
Search of the Keywords:
For a SEO expert, one must know how to find the unsurpassed keywords. It can be achieved by considering the status, competitiveness and connotation.
Trust on Google:
You must know that which things are banded and which things are not banned by the Google. Apart from this you must know the things that make your website attractive for the readers.
Knowledge of the On-Page SEO:
While making the website you have to make a list of the on-page factors and have to assure that all of them are placed in the website.
Writing ability:
As a SEO expert you must have the writing abilities. If you know how to make good content you can easy get the back links and increase the page ranks.
Social Networking:
You must have the basic knowledge of the social networks as they bring a lot of traffic on your website.
Pages redirection:
You must know how to redirect a page or a website so that by making various blogs you can redirect it to your website.
Duplication of content:
As a SEO expert you must know how to remove the duplicate content from your website as if the search engines find out any duplicate material on your website they can rank your website as a spam.
Link positioning:
While placing the links you have to take care of a number of things which include; IP’s, age, anchor, link position, surrounding text, link relevance etc.
Building of links:
As being a SEO expert you must know how to make link. There are almost 20 different ways of making the links and you can use all of them for making links.
Knowledge of penalties:
You must have the basic knowledge of the penalties. These penalties can harm the website so if you will have the information you can easily avoid them.
These were the few things that can affect your website and if you will learn them you can become an SEO expert.
